Friday, October 18, 2024

Content Marketing

 

       This type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.

"social media is an integral part of content marketing"

 ðŸ’¢www.hobbytosmallbusiness.spotblog.com

Content Marketing Resources

          Sure, content may be king but only truly great content leads to long-term business growth. These free apps, tools, resources and programs will help you create the best content for your business.

 


  • Copyscape – Plagiarism checker that searches for duplicates of your content.

  • CoSchedule Headline Analyzer – This free blog post headline analyzer will score your overall headline quality and rate its ability to result in social shares, increased traffic, and SEO value.

  • Emotional Marketing Value Headline Analyzer – Free tool will analyze your headline to determine the Emotional Marketing Value (EMV) score.

  • Free PDF Creator – Create PDF documents from any Windows program including Word, Excel and PowerPoint.

  • Free Summarizer – Summarizes any text in just a few seconds, then sends you the summary via email.

  • The Most Dangerous Writing App – The perfect cure for writer’s block—this web-based tool will delete your progress if you stop typing for more than five seconds.

  • The Copy Cure – Get our 7-day free writing class: How to Write Words That Sell (And Sound Like You).

  • Portent’s Content Idea Generator – Enter any keyword and get a catchy blog post headline (plus the resources on SEO, PPC and Content Marketing) to help turn that headline into a killer content strategy.

  • World Data Email Resources – Exclusive, free marketing content and tools including insightful tips, tricks and industry statistics.

 

 

Automatic Editing Tools

          Like anything, writing is a skill (and practice makes perfect). Use these online proofreaders and automatic editing tools to improve your writing in a snap.

  • After the Deadline – Uses artificial intelligence and natural language processing technology to find your writing errors and offer smart suggestions.

  • Grammarly – Instantly fixes over 250 types of errors in your copy, most of which Microsoft Word can’t find.

  • Hemingway – Web-based app that makes your writing bold and clear. Enter any text to see where you can simplify your prose.

  • Paper Rater – Grammar and plagiarism checker.

  • ProWritingAid – Analyzes your writing and produces reports on overused words, writing style, sentence length, grammar and repeated words and phrases.

  • Writefull – App that provides feedback on your writing by checking your text against databases of correct language usage.

 

 


 Writing Software

          Gone are the days of sending Microsoft Word files back and forth. These writing platforms let you write, collaborate and publish all with one tool.

  • Airstory – Research and write in one place. Drag-and-drop your research, data points, images, graphs and more into a single outline or doc.

  • Draft – Writing collaboration tool with version control, editing assistance and cloud syncing.

  • ZenPen – Distraction-free writing zone.

     

 Audio and Video Creation

           Audio and video content is a the perfect way to provide value while showcasing your personality and expertise.

  • Adobe Spark – Professional looking graphics, web pages, and videos in minutes.

  • Animoto – Drag and drop video editor with templates.

  • Audacity – Multitrack audio recorder and editor

  • GarageBand – Music creation studio available for Mac and iOS.

  • iMovie – Free video editing software that comes with Mac computers.

  • Mazwai – Free high-quality video clips and footage.

  • SoundCloud – Upload audio content for direct streaming or embed it on your website.

  • Windows Movie Maker – Free video editing software for PC.

  • YouTube Directr – Create polished video ads right from your phone

 

Video Hosting

            While YouTube is still the world’s biggest search engine (after plain ole Google, of course), there are some incredible alternatives that host your videos while offering more robust storage and analytics features.

  • Vidyard – Online video platform features hosting, sharing, and using personalized videos to connect with your customers.

  • Vimeo – High-quality tools for hosting, sharing, and streaming videos in gorgeous HD and 4K with no ads.

  • Wistia – Professional video hosting with viewer analytics, HD video delivery, and marketing tools so you can understand your visitors.

  • YouTube – The world’s largest video sharing website

 The page contains affiliate links. If you click on a clink and make a purchase, I will earn a commission at no additional cost to you. Thanks for your support.

 

 

 

 

Monday, October 14, 2024

Social Media Marketing

 

          Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers.Great marketing on social media can bring remarkable success to your business. Social media marketing is a form of digital marketing that leverages the power of popular social media networks to achieve your marketing and branding goals.

💢 www.hobbytosmallbusiness.blogspot.com

 

 


Social Media Tools

  • Bitly – Create, share, and track shortened or custom links.

  • Buffer – Share what you’re reading and schedule social media posts.

  • Buffer’s Blog – In-depth tutorials, studies and resources on how to make the most of your social media presence.

  • Buffer Stories Creator – Free web-based tool to create Instagram Stories.

  • How Many Shares – Enter any URL and get a total count of how many social media shares it’s received.

  • ManyChat – Create a Facebook Messenger bot for marketing and sales support.

  • SocialRank – Find and analyze your followers on Twitter and Instagram.

  • Tunes To Tube – Upload MP3s to YouTube.

  • Tweriod – Get the best times to tweet based on your and your follower’s activity.

  • Hootsuite – Manage up to three social media profiles and get basic analytics, content scheduling, lead capture campaigns, RSS feed integrations and free social media courses.

  • Later – Schedule and manage your Instagram posts.

     


     

    Social Media Buttons and Plugins

    Encourage social media sharing straight from your blog or website.

  • AddThis – A collection of mobile-friendly share buttons, follow buttons, related posts plugins and targeting tools to help you increase your followers and engage readers on-site.

  • Click To Tweet – Increase social media shares by pre-writing what you want readers to say. Add integrate a simple “click to tweet” button anywhere on your site.

  • Disqus – The world’s most popular comment system for your blog.

  • ShareThis – Free social sharing buttons for your website or blog.

  • SumoMe Share – Smart share buttons optimized to increase social media shares on your website by 20%.

     

          Social Media Publishing Platforms

          Schedule, manage, post and plan all from one platform.

  • Buffer – Share what you’re reading and schedule social media posts.

  • EveryPost – All-in-one publishing tool that makes it easy to share multimedia content across multiple social platforms at once.

  • Hootsuite – Manage up to three social media profiles and get basic analytics, content scheduling, lead capture campaigns, RSS feed integrations and free social media courses.

  • Later – Schedule and manage your Instagram posts.

  • MavSocial – Organize all your visual content seamlessly publish it to major social media networks.

  • SocialOomph – Boost your social media productivity by scheduling updates, finding new people to follow and track your activity.

  • TweetDeck – Your personal social media browser where you can create, organize and share a timeline of the tweets you want using “Collections.”

 
 


 The page contains affiliate links. If you click on a clink and make a purchase, I will earn a commission at no additional cost to you. Thanks for your support.